eCommerce

Alice is really good at shopping, and even better at writing about it. From skincare to gym kit, wellness tools to sex toys, she’s worked on guides and reviews for top publications. With years of experience under her belt, she’s a trusted figure in the health and wellness space and knows how to get through to people feeling overwhelmed by the endless products designed to help them feel better.

Alice also has experience writing eCommerce copy for beauty and wellness brands — she’s your girl for product descriptions that will actually land with your audience.

Stylist

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GQ

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Women's Health

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Glamour

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The Telegraph

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Fit&Well

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The Telegraph

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Woman&Home

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Stylist 〰️ GQ 〰️ Women's Health 〰️ Glamour 〰️ The Telegraph 〰️ Fit&Well 〰️ The Telegraph 〰️ Woman&Home 〰️

Screenshot of a webpage from The Telegraph with the headline "The 8 best sports bras for 2026: Find stylish support for all workouts and all sizes". The webpage features two sports bras, one black and plain, and the other with a floral pattern, against a light blue background.
Blog post titled '8 Secret Santa gift ideas under £25 (and they're all from indie brands)' by Alice Porter, published December 7, 2022, with icons for search, favorites, user profile, and menu at the top
A screenshot of an online newsletter titled "Glamour 25" dated June 2, 2026, featuring an article about the best paddle outfits to wear on the court in the summer. Below the article title is a photo of a young woman with short blonde hair, wearing a sleeveless maroon sports top, holding a tennis ball, standing on a tennis court with palm trees and yellow patio umbrellas in the background.
A screenshot of an online newsletter titled "Glamour 25" dated June 2, 2026, featuring an article about the best paddle outfits to wear on the court in the summer. Below the article title is a photo of a young woman with short blonde hair, wearing a sleeveless maroon sports top, holding a tennis ball, standing on a tennis court with palm trees and yellow patio umbrellas in the background.
Screenshot of a GQ webpage featuring an article about vibrators, with colorful abstract shapes in the background and headlines promoting vibrators and positive vibes.
Title of article: 'The ultimate Hoka Christmas gift guide for the runner or adventurer in your life' from Women's Health magazine, published November 15, 2024, by Alice Porter, with navigation menus at the top for fitness, health, nutrition, and sex, and options to subscribe or sign in.

Selected work

Want to work with me? I’m available for eCommerce writing and editing shifts, as well as commissions.