Alice was born in sunny Liverpool and has spent the last five years in London, a city she moved to for a role as a Digital Lifestyle Writer at Stylist Magazine. Since leaving Stylist in 2021, she’s built an impressive freelance portfolio, writing for titles like Women’s Health, Cosmopolitan and The Independent. Her writing spans everything from investigative features — like this one on why child-free women are routinely denied sterilisations on the NHS and another on a dating app where women are paid to talk to men — to case study led stories (she’s interviewed people who have swapped therapy for tarot cards, spoken to women who are into tradwife porn and written up experiences from people whose dating habits put them into debt). She’s also written plenty of round-ups, listicles and guides — all the fun things.

Having recently moved to Bristol for a slower pace of life, Alice is still writing for some of the UK’s top publications, while also collaborating with brands in the wellness, sex and relationships spaces, using her years of knowledge to connect with consumers feeling jaded by the endless products and quick-fixes that have failed them.

Oh and she’s also on Substack. Her weekly newsletter How To Be Less features critical essays on optimisation and wellness culture.